The first four months of 2016 have been marked. By the deaths of various celebrities including david bowie, alan rickman and, most recently, prince. These topics become a worldwide trend in social networks and community managers immediately want to jump on the bandwagon with the intention of benefiting their brands, but it doesn’t always work out. The first four months of 2016 have been marked by the deaths of various celebrities including david bowie, alan rickman and, most recently, prince . Benin B2B List These topics become a worldwide.

Trend in social networks and community managers

Trend in social networks and community managers. Immediately want to jump on the bandwagon. With the intention of benefiting their brands. Benin B2B List But it doesn’t always work out every time a. Famous person dies, especially from the world of. Entertainment users of twitter and other social networks. Begin to comment on the subject share links and. Images this causes it to become a trend. Community managers cm and digital agencies see it. As an area of ​​opportunity if someone famous dies the first. Thing cms do is create an allusive image with. Benin B2B List The intention of making it go viral.

Getting many likes and some pieces stand out

Benin B2B List

Getting many likes and some pieces stand out. For their creativity and are really a tribute to the deceased. Person but not all brands do it well the mistake of many. Cms is wanting to immediately. Get on the topic without taking a minute to think about the message and the repercussions of what they are going to publish. In the worst cases, instead of a tribute, they create an advertisement that mentions the deceased. Last january, when david bowie died, one of the most criticized cases was that of crocs, the footwear brand that has Benin B2B List millions of fans and detractors.

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