Let’s explore why the passive form demands more effort. As I told you before, the basic active sentence structure is quite consistent and logical in English. The passive voice turns this all the way around. You first read what was affected. Then you read what happened to it. Lastly, you learn how it was affected. You discover who or what was responsible only at the very end. This sequence differs from how we usually make sense of events.
Create a Set of Custom Audiences
Over time I have seen many consultants / agencies that “centralized” all the resources in their Business Manager, sometimes even resorting to “common” advertising accounts. This was at best a chaotic and ineffective way of working; in the worst case, a fraudulent way to “tie” the customer to himself. Why Own the Business Manager? To all intents and purposes the Business Manager Georgia Phone Number must be treated and considered as a resource, a corporate asset . Only in this way the work of collecting and implementing data sources (we will see it later), product catalogs, any varied management of advertising pages and accounts, will always be under the control of the company . Delegating these resources to an “other’s” space makes you vulnerable to
Create a Product Catalog if Any
The passive voice is a grammatical construction. The easiest way to explain it is by contrasting it with the active voice. The active voice is the standard English sentence structure. The simplest possible sentences feature an actor (the subject), who does (the verb) something to either a person, animal or thing (the receiver).
So, while an occurrence of three identical sentence starters may seem of little importance for SEO to you, keep in mind that serving your audience the best content you possibly can is the essence of a holistic SEO strategy. You convey the same message by using the passive but add three words. When overusing the passive form in your text, this can really add up. It can often be cumbersome, but in case get help from the assistance .