Did you know that the brand affects certain areas of the human brain? Yes, it is he who “biologically” conditions our purchases. Over the course of history, several experiments have been carried out that have shown the existence of particular stimuli in the brain when the subject is a loyal consumer of his favorite brand. In fact, it is the latter that activates the reward system during the selection phases.

The Brand Influences the Emotions

One of these experiments (specifically conducted at the University of Pisa in 2007) demonstrated the similarity of our brain with Facebook mechanisms. Or? In each brain there are two areas of the brain that act differently, one “likes” and another “dislikes” the brands. The first is the amygdala, which responds to popular brands; the second is Sri-Lanka Phone Number List the track that responds to those despised. This is precisely the aspect that shows us when even the single vision of a logo is able to activate systems of perception and behavioral reaction at a deep level.. If you are a convinced health fan, for example, at the sight of the word “MacDonald’s” a feeling of disapproval will be created inside your brain, because the combination of frying oil and preservatives will be the most relevant elements for you.

Brand personality

Sri-Lanka Phone Number List
Sri-Lanka Phone Number List

Phew, are you still there? Did you notice your mind wandering off mid-sentence? Mine sure did. If yours did too, that’s because it’s difficult to process information that isn’t structured. Before you can wrap your head around the information, a new piece of information is already vying for your attention. That’s actually a big reason why we use periods. Periods actually say: “OK, this is the end of what I want to say, let that sink in before you continue”. Let’s rewrite this passage with shorter sentences.

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